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 joan iaconetti communications            c o p y w r i t i n g   r e s u m e
 
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c o p y   r e s u m e  /  c l i e n t   l i s t

COPYWRITING  
  • advertising, direct mail, brochures, business-to-business copy for travel, tourism, credit card companies, e-commerce and software, food, video entertainment, sports events marketing, meetings production companies, physicians, and more
  • web site copy for various types of companies 
  • public relations material for financial institutions, tourism, women's products
  • newsletters for fundraising campaigns, psychologists
  • scriptwriting for awards presentations
  • direct mail for credit card companies, fundraising campaigns
  • catalog copy for hotels, speakers' bureaus
  • author of First-Time Manager, Macmillan, Inc., 1985; in print 12 years.
  • contributor to Fodor's, Birnbaum's, Access, other Caribbean guidebooks
  • MANAGEMENT CONSULTING AND TRAINING SKILLS
  • Workbooks for seminars in Time Management, Business Writing, Stress Management, Skills, Customer Service Skills, Change Management
  •  Seminars/workshops: stand-up training in stress management, writing, interpersonal communications
  • Private practice for ten years in individual, marital, and family therapy
  • PROFESSIONAL AFFILIATIONS
    The American Society of Journalists and Authors 
     Clinical Member, American Assn. for Marriage and Family Therapy
    EDUCATION
    M.S. in Psychology, Northern Illinois University 
    B.A. in English, University of Dayton, Ohio
    COPYWRITING CLIENTS
    American Express direct mail 
    Mikimoto Pearls ad/catalog 
    Meredith Publications B2B and advertorials
    Investors Business Daily newspaper DM
    Campari lifestyle advertorial
    Magnusson Architecture + Design
    Expedia Magazine travel advertorial
    Land's End catalog travel essay 
    e-cellerate.com (Dun & Bradstreet) fact sheets 
    Fultonex hotel management/real estate
    Century Letter Company, Inc. website copy 
    HBO / VidAmerica (video packaging) 
    InterContinental Hotels brochures 
    Four Seasons Hotels press releases 
    Cadillac-NFL Golf Tournament direct mail/radio spots 
    Saturn Automobiles U.S. Bicycle Tour ad 
    Finland/St. Martin/Honduras tourism brochures 
    St. Vincent & the Grenadines press releases
    Int'l. Center for Photography Infinity Awards scripts 
    Celanese/Fortrel, Springs Fabrics ads 
    Leigh Speakers Bureau catalog 
    ChefWorks professional cooking catalog
    Premier Hotels & Resorts catalog 
    N.O.W. Legal Defense Fund fundraising 
    Island Girl Farms heirloom vegetables ads 
    The Blanton-Peale Analytical Institute press releases 
    Blistex Lip Balm (unproduced) tv spots 
    JAL-LPGA Pro Golf Tournament direct mail 
    Kings Supermarkets ads, articles, DM 
    Liz Claiborne Fragrances press releases
    Siliware Software white papers/web copy 
    InternetCash.com DM, sales presentations 
    MANAGEMENT CONSULTING CLIENTS
    The Conde Nast Publications 
    Citibank (Upper Manhattan Region) 
    FISA (Financial Information Services Agency) 
    The Franklin Furnace Museum 
    ArtTable (museum administrators) 
    Child Abuse Prevention Units, New York State 
    The Office of the Mayor of the City of New York

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